Core Proton PIM Concepts & Terminology
Product
A product is a single item in your catalog. Each product represents one sellable item and is identified by a unique Product ID.
Products can be added individually or in bulk and move through enrichment, review, and approval before becoming part of your finalized catalog.
Product ID
The Product ID is the unique identifier for a product (for example, SKU or ERP ID).
It’s required for all products and is used to:
Track products across uploads
Prevent duplicates
Match enriched data back to your systems
Attributes
Attributes are structured fields that describe a product, such as:
Brand
Manufacturer part number
Size, material, or color
Technical specifications
Not all products share the same attributes. Attribute availability depends on product type, available data, and how your catalog is configured.
Enrichment
Enrichment is the process where Proton PIM enhances your product data by generating standardized, structured information using trusted sources and AI-assisted workflows.
Enrichment may add or improve:
Product names and descriptions
Specifications
Manufacturer and brand details
Category suggestions
Keywords and synonyms
Review Queue
The Review Queue is where enriched products go before they are finalized.
Here, users can:
Verify enrichment accuracy
Edit fields
Approve or reject products
Nothing is added to your catalog until it’s approved.
Catalog
The Catalog is your system of record for approved products.
Once products are approved, they live in the Catalog and can be:
Searched and filtered
Edited (with history tracking)
Exported or integrated into other systems
Jobs
Jobs represent background processes such as:
Bulk uploads
Enrichment runs
The Jobs page shows:
Status (running, completed, failed)
Progress
Errors or warnings, if any
CSV Import & Export
CSV Import allows you to add or enrich products in bul
CSV Export allows you to download approved product data for use in other systems
Exports maintain the structure defined in your catalog to ensure consistency downstream.